Today's Tidbit... 1963 Ford Football Tele-Viewer - Team Comparisons

We previously covered the Punt, Pass & Kick program and aspects of the 1963 NFL schedule included in the 1963 Ford Football Tele-Viewer brochure. Today, we cover the innovative interior pages that make the Ford Football Tele-Viewers a fun document. The brochure begins and ends with ten 8 x 11-inch pages containing miscellaneous information, while the middle 32 pages are cut to produce 64 half pages, each of which is 8 x 5.5 inches.

The half pages include 1962 season summaries by team, reviews of each week of the 1962 season, NFL records, a few other items, and the 1963 rosters for each team. The team rosters on the half pages had a specific purpose. Today, websites allow us to easily compare one product's specs against another or one team roster against another, but that capability did not exist in 1963. For example, here are the 1962 summary pages for the Bears and Colts. The 1962 Bears roster is on pages A-5, and the Colts roster is on B%, which are physically separate pages due to the cut in the middle.